The rebranded Bahia Principe Weddings brings the concept “A New Horizon Together” to life, celebrating every love story uniquely across 21 hotels in the Dominican Republic, Mexico, Jamaica and Tenerife.
The new identity: “A New Horizon Together”
The new brand is built around a simple idea: a wedding is much more than a celebration. It is the beginning of your shared story and the opportune time to bring together, in one place, the people who have accompanied you along the way.
Inspired by the sun rising on the horizon, the visual identity of Bahia Principe Weddings symbolises the promise of new experiences, warmth and discovery, whether through the meeting point between sea and sky, an unexpected line in the landscape or the architectural and natural forms of each destination.
With more than thirty years creating open, authentic destinations full of soul, Bahia Principe places the focus on emotion, connection and memories, conceiving each wedding as a complete holiday experience designed to be lived freely, in a personal way and true to the love story that inspires it.
21 hotels, four destinations and endless ways to celebrate
Available across 21 hotels in the Dominican Republic, Mexico, Jamaica and Tenerife, A New Horizon Together offers a superb range of settings for the ceremony, cocktails, reception and banquet, including beachfront locations, tropical gardens, panoramic terraces, gazebos, private spaces, ballrooms and speciality restaurants.
Each destination offers its own character. For example, in La Romana, Dominican Republic, couples can get married on the shore, over the sea in a gazebo, or in Bahia Principe Village, amid its wondrous, colourful village and plazas. Samaná offers the purest and most authentic Caribbean spirit, while in Jamaica ceremonies take place against the sunsets of Runaway Bay, on golden sand. In the Riviera Maya, the hotels combine beach and tropical gardens in the heart of the Mayan jungle, and in Tenerife celebrations take place across gardens, terraces and pool areas with the Atlantic Ocean and the volcano as a backdrop.
Bahia Principe Weddings is also integrated into the company’s new brand architecture.
- Bahia Principe Escape: with adults-only hotels, is designed for couples seeking a more exclusive, relaxed and wellness-oriented environment.
- Bahia Principe Explore: aimed at families, groups and multigenerational travel, makes it easier for guests of all ages to be part of the experience.
Packages to suit every type of couple
In the Caribbean, the offer is organised into five packages, named to reflect the emotional spirit of the new brand;
- Blissful is a wedding exclusively for the couple, with a symbolic ceremony and romantic experiences.
- Joyful is designed for small groups of up to 10 people.
- Delightful brings together up to 20 guests with greater personalisation and decoration.
- Beautiful extends the celebration to up to 30 guests and includes a cocktail reception, live music and open bar.
- Wonderful is the most complete experience, with pre-wedding, wedding and post-wedding moments for up to 40 guests. As couples move through the packages, additional services are included, such as floral decoration, personalised menus, private areas, wellness treatments, room upgrades, complimentary stays and exclusive experiences for the couple.
In Tenerife, the proposition follows a structure designed for the European market:
- Essence for celebrations of up to 20 people
- And Unique, which adds a cocktail reception, open bar and a higher level of personalisation; and bespoke weddings, designed around each couple’s individual needs.
Personalisation also extends to different traditions and cultures. A clear example is the Sundara package, designed especially for South Asian weddings in Riviera Maya and Punta Cana, with authentic rituals.
By your side every step of the way
One of the main attributes of Bahia Principe Weddings is its flexibility. Couples can choose a pre-designed package or configure their wedding by adapting the ceremony location, decoration, gastronomy, entertainment or complementary activities. Throughout the entire process, they are supported by an expert team of wedding planners to guide them at every step, ensuring that every detail of their wedding is taken care of, so the couple can focus on enjoying the experience. The result is a proposition that accompanies each couple from the very beginning, so their wedding becomes the start of a new horizon together.
For more information about the destinations, venues and packages, please visit: https://www.bahia-principe.com/es/bodas/.